Parr’s makeup ad for Gucci has a brush with controversy
The shoot, featuring musician Dani Miller in mascara, has reignited debate about realistic standards of beauty
One is famed for warts-and-all realism, the other for high-end gloss, so there was always going to be something spectacular in the offing when British photographer Martin Parr was asked to shoot a make-up advertising campaign for the Italian fashion house Gucci.
The imagery – for the brand’s new L’Obscur mascara – features New York punk musician Dani Miller and her now-famous gap-toothed smile. With lashings of heavy black mascara, natural eyebrows (complete with, shock horror, regrowth), and minimal foundation, it has divided customers and started yet another debate about diversity, even in these times of increased body positivity.